BUSINESS INTELLIGENCE

customer conference for Series-B BI vendor resulting in $800k in new ARR.

  • $800k in new ARR from EMEA customer conference series

  • 10 enterprise logos at CEO led roundtable lunch

  • 20 x 20m trade show booth strategy and execution

  • Territory alignment with sales teams to identify key growth markets and new revenue opportunities

“arlo marketing brought strong organisational skills and a collaborative approach that helped ensure our events ran smoothly.”

“I had the pleasure of working with Charlotte on regional events and trades hows at Omni.

She brought strong organisational skills and a collaborative approach that helped ensure our events ran smoothly. I appreciated her reliability and willingness to adapt as plans evolved, which made her a valuable support to our team’s event execution and marketing function.”

Mark Guerin - EMEA Regional Director, Omni Analytics

We delivered.

  • Customer Conference Roadshow

    End-to-end event management for two customer conferences across Europe, generating $800k in net new logo ARR.

    Indoor conference room with audience seated facing speakers and a pink presentation screen displaying 'omni vision' logo.
  • Territory alignment strategy

    Targeted sales and marketing strategies to identify key growth markets and high-impact event opps.

    Swedish flag hanging outside on a narrow street with shops and pedestrians, evening or dusk lighting.
  • Headline Sponsored events

    End-to-end trade show strategy at Big Data LDN - planning to execution, booth design, supplier coordination, logistics.

    Trade show booth with pink branding labeled 'omni' in a large indoor convention center with people walking and engaging with exhibits.